One platform. Every step.
Feasibility and costing, survey building, translation, sample collection, data quality checks and data processing, all on one platform. The audience you price in Feasibility is the audience you screen, field and report.
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Six tools. Four teams. Endless hand-offs.
The tools are fine. The seams between them are not: every hand-off between them means a file, an email and someone waiting.
Feasibility & cost
A spreadsheet, three supplier emails, and a day of waiting for a bid.
Scripting & hosting
A survey platform with its own login, its own question library and its own rules.
Translation
Word files out to a vendor, corrected files back, re-scripted by hand.
Sample sourcing
Supplier portals, redirect links pasted by hand, quotas tracked in a second sheet.
Data & open ends
A raw export, a cleaning script, open ends sent to an outside vendor, weights in a stats package.
Tables & reporting
A tab spec, a table book nobody reads, and a deck rebuilt by hand every wave.
One platform runs the whole study.
The audience priced in Feasibility is the audience built into the survey, translated, fielded in Sample Collection, quality-checked and processed in Data & Reporting.Six steps. One platform.
All of it sits in the Research Center, with a shared question library, templates, brand themes, invoicing, single sign-on and role-based access.
Feasibility & Costing
A CPI, a feasibility range and a field time for every market, in seconds.
Explore →02Survey Builder
33 question types, full logic, quotas and preflight checks.
Explore →03Translation
Multi-language surveys inside the project, not around it.
Explore →04Sample Collection
Opinion Genie plus API-integrated partners, a live quota engine and field controls.
Explore →05Data quality checks
Seven fraud and quality checks on every survey link, plus account security.
Explore →06Data Processing & Reporting
Cleaning, weighting, crosstabs, open-end quality checks and exports.
Explore →Same jobs. None of the seams.
Where your margin leaks.
Re-keying the same study
The audience is typed into the bid sheet, the supplier portal, the screener and the tab spec: four chances to disagree with yourself.
Quoting from memory
A price based on what a similar study cost last year, which nobody can reconstruct three weeks later.
Waiting on a bid
The client wants a number in the meeting, but the supplier replies tomorrow.
No single source of truth
The only person who knows the project's real status is the one who hasn't gone on leave yet.
Proof in three projects.
Multi-market tracker
A parent project with child markets keeps the questionnaire in sync. Each new wave is created as a child project with its surveys, allocations and translations, and the report runs wave over wave.
Healthcare study
Healthcare Professionals and Patients are audience categories of their own. Feasibility shows the target universe, the online share and a confidence label before anything is promised.
In-house insight team
Price the study, build it from a template, field it through Opinion Genie and partners, and read the built-in concept-test report, all in one project.
Built for the day-to-day.
Multi-client accounts
Run several clients from one account, with support staff assigned per client.
In-app support chat
Chat with our team inside the platform, with unread alerts and notifications.
Invoicing & usage billing
Invoicing with CSV export, and usage-based billing.
Self-registration
Sign up yourself; accounts are activated after admin approval.
Live polling for events
QR-code voting with PIN-protected judges, and results export.
In-app user guide
Step-by-step help inside the platform.
One platform. Three ways to win.
Win more, deliver more, save more
Market research agencies. License Research Centric OPS and answer bids the same day. Keep the delivery margin that used to go to vendor fees and re-keying, and stop losing a project when the person running it is away.
See how →Run it in house
Brands & insight teams. Price a study before you commit budget, run recurring trackers without an agency retainer, and keep every wave, script and data set under your own governance.
See how →Built-in partner integrations
Panel & sample companies. Sample Collection connects API-integrated partners and redirect-based suppliers, with a live quota engine, postback-failure alerts and reconciliation against supplier counts.
See how →Decide on evidence, not slides.
Working session
We price one of your real briefs live in Feasibility, so you can compare it with the number you expected.
Pilot on one project
A single live study, end to end, with your team in the platform.
Decide on the evidence
Compare the pilot with what the same project cost you the last time you ran it.
Plug in. Early access is open.
A client-facing Sampling API is in early access. Tell us what you'd like to connect, whether a survey platform, CRM or panel tool, and we'll talk you through it.
- API-integrated partner panels. Create, launch, pause and resume target groups; set CPI and completes goals; sync profiling and quotas.
- Redirect-based suppliers. Tokenised links and postbacks, with postback-failure alerts.
- Client link pools. Upload unique client survey links, one per respondent.
- Recontact. Signed recontact links with a separate recontact CPI.
- Exports. CSV, SPSS (.sav), Excel banner book and PowerPoint.
Brief us. We'll price it.
Share a few details and a research lead will reply within one business day with feasibility, timing and a fixed quote, or a time for a live platform demo.